The impact of ChatGPT integration and customer relationship management on MSME sales performance with operational efficiency as a mediating variable
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Authors: Sutrisno, A.M.A. Ausat, H. Prabowo
Publication date: 2025
Read the paper: https://doi.org/10.5267/j.dsl.2024.10.011
Source license: Creative Commons Attribution 4.0 International — https://creativecommons.org/licenses/by/4.0/
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